Local SEO · Melbourne
Local SEO in Melbourne, done once, not billed monthly.
Get found by the people already searching for what you do in Melbourne. A focused audit, a clear fix list, and a Google Business Profile set up properly, paid one-time, with no retainer hanging over you.
I'm Eric, and The Quiet Engine is a one-person studio in Preston, in Melbourne's inner north. Most local SEO is sold as a monthly subscription that quietly never ends. I work differently: I find what is actually holding your site back, fix it, and hand it over.
For a local business, the wins are practical and finite. Real page titles with the words people type. A claimed and complete Google Business Profile so you show up in the map pack above competitors who never bothered. A fast site that passes Google’s health checks. Honest local content. Once those are in place, they keep working without a recurring invoice.
You get the audit, the fixes and a plain-English explanation of what changed and why. Everything is in your accounts. Fixed quote in writing within 24 hours of a 20-minute call.
What I do
SEO audit
A clear read on why you are not ranking: titles, structure, indexing, speed, local signals. You get a prioritised fix list, not a 40-page PDF nobody reads.
On-page SEO fix
The actual work: rewritten titles and meta, schema markup, internal linking, redirects and the technical clean-up that moves you up the page.
Google Business Profile setup
Claiming, verifying and completing your profile so you appear on Google Maps and the local pack, where most of your competitors have not bothered.
Speed and Core Web Vitals
Image and page optimisation so the site loads fast on a phone and stops being penalised for it.
Keyword research and content roadmap
The real terms people in Melbourne search for your kind of work, turned into a short list of pages worth writing.
This is for you if
- You typed your business into Google and could not find yourself on the first page.
- You have a Google Business Profile you have never claimed, or none at all.
- You are paying an agency a monthly SEO fee and cannot point to what it actually bought you.
- Your site is beautiful but invisible, because it was built to look good, not to be found.
- You serve a Melbourne area and want the people nearby to actually discover you.
Recent work
SEO, Google Business Profile and analytics for a Melbourne fashion label, alongside order automation and a bespoke landing page, so the brand gets found and the admin runs itself.
Shown with permission. I keep the client list short on purpose.
What it costs
Starting prices, one-time, à la carte. Pick what the site needs. Full pricing.
Common questions
How much does local SEO cost in Melbourne?
Local SEO is quoted to the actual scope because an audit, a Google Business Profile setup and a full technical fix are different jobs. I do not sell open-ended monthly retainers. You receive a fixed written quote before the work starts.
How long until I see results?
Technical fixes like titles, speed and a claimed Google Business Profile can show up in days to a few weeks. Ranking for competitive terms takes longer, often two to three months, because Google needs time to recrawl and trust the changes. Anyone promising page one in a week is not being honest.
Do I really need a Google Business Profile?
If you serve a Melbourne area, take bookings, run a studio or sell from a location, almost certainly yes. It is free, run by Google, and it appears above normal search results in the map pack. It is the single cheapest local SEO win available, and most of your competitors have not claimed theirs.
Is local SEO a monthly thing?
It does not have to be, and with me it is not. The core wins are one-time fixes. If you want ongoing content or monitoring later, that is a separate conversation, not a subscription you are locked into from day one.
Can you do SEO on my existing site?
Usually yes, whatever it is built on. I start with the audit to see whether your current site can be fixed in place or whether a small rebuild would cost less than fighting it. I will tell you honestly which one you are looking at.
Want to know why you are not ranking?
Send me your site and the area you serve. I will give you a straight first read on what is holding it back, and a fixed quote for the fix, no retainer.
Get in touch